Winterberg, May 17 – 20, 2024, The iXS Dirt Masters Festival in Winterberg is a must-attend event for all downhill and MTB fans.
This event is one of the largest freeride festivals in Europe, attracting thousands of mountain bike enthusiasts every year. Naturally, the functional performance socks & activewear from Stance couldn’t be missing — designed to meet the demanding needs of the MTB community.
Stance was right in the middle of the action with a generous sales area and exciting activations: In addition to a prize wheel offering discounts on purchases, sticker packs, or personalized socks, there was an appealing GWPcampaign featuring free personalized socks. For those who couldn’t get enough of Stance (which was clearly EVERYONE), the FindersKeepers activity offered a chance to search for hidden Stance socks around the venue. However, there was a small catch to this activation: The festival lived up to its name — thanks to the challenging weather conditions, there was DIRT galore 😉
(Booth Set-Up)
More Information: https://www.dirtmasters-festival.de
Header Image Source: https://www.dirtmasters-festival.de/media/bilder-videos/tsg-whip-off-presented-by-spank-ixs-dirt-masters-2024-2