INFERNO PARADISO: This Spring/Summer is going to be hot & steamy with LE SPECS. To align with the launch of this new collection of sunglasses, LE SPECS installed an interactive POP UP STORE within one of the BEST Shopping Center in Australia: Emporium, in Melbourne.

The LE SPECS SUMMER RECREATION CLUB directly transports you to the steamy change room where merchandising items such as beach towels and sunshades are placed next to the new sunglass collection: Retro feeling ensured!

The black box is a 16qm space and dedicated to providing a customized shopping experience.

You are interested in this concept? We’d love to realize your POP UP plans with you!


“Welcome to the Le Specs Summer Recreation Club where the temperatures are sweltering and the looks are steamy.”