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Inclusion. Positivity. Freedom of Expression.

Born from water, Hurley was founded in Huntington Beach, California in 1999 on the principle of empowering and fueling the next generation.

Since then, Hurley has been making waves and getting loud with the world’s best surfers, skaters, musicians, artists, and tastemakers.

Hurley began as a premier action sports brand and has envolved into a global lifestyle brand since then. Still, Hurley sets the benchmark in wetsuits and surf wear with constant material innovation, sustainable new fabrics and eco-friendly processes allover.

Everything Hurley does is put through the lens of innovation and inclusion, turning the end result into colorful celebration of the people, places, music, and art that keeps the brand inspired.

Hurley Athletes

From all over the world, the Hurley athlete team features an excellent group of talents extremely high in performance, amongst them the best surfers from all over the world like Kai Lenny, Filipe Toledo or Carissa Moore.

#BornFromWater – Welcome to the World of Hurley!